
With some of the Wool Discovery Kits were, from left, Simone Kain, George the Farmer, and Genevieve Dyson, Quality Wool.
THOUSANDS of Australian primary school students will have the opportunity to see, learn and touch wool at different stages of its journey through a new hands-on education initiative being rolled out nationally.
The project involves 50 ‘Wool Discovery Kits’ being given away to schools this month with an estimated reach to about 4000 students.
The reusable kits are designed for foundation to year four students, and combine real wool samples, storytelling, video, music and curriculum-aligned activities to take students on Australia’s wool journey from sheep and shearing through processing, marketing and export.
The initiative has been developed by award-winning Australian educational brand, George the Farmer, in partnership with family-owned Australian wool business, Quality Wool, as part of the company’s 35th anniversary celebrations.
Each ‘Wool Discovery Kit’ includes a copy of the picture storybook, ‘George the Farmer Shears a Sheep’; a wool journey sample pack, featuring raw, scoured and carbonised Merino and crossbred-carded wool; a Quality Wool Australian Merino wool scarf; eight Wool Discovery flash cards, and; the curriculum-aligned ‘Let’s Learn About Wool’ resource booklet.
Students can investigate real wool samples, explore shearing, classing, baling, scouring and spinning, trace a journey of Australian wool around the globe, become “wool detectives”, and even invent a new wool product of the future.
The free ‘Let’s Learn About Wool’ resource will also be available to download from the George the Farmer website, offering schools across Australia access to the learning activities, printable ‘Discovery Flash Cards’, ‘Wool from Sheep’ educational video and accompanying song, ‘Mate, Where’s My Next Sheep?’
Foundation teacher at Wandin Yallock Primary School Libby Davidson, in Victoria’s Yarra Valley, said hands-on learning experiences helped young students make meaningful connections between classroom learning and the world around them.
“Hands-on learning makes such a difference for young students. Being able to see and feel real wool, follow its journey from the farm to a finished product and connect that back to their everyday lives makes the learning much more meaningful and memorable,” Ms Davidson said.
“Through our school’s farm program, we find again and again that this style of learning captures the imagination and harnesses real enthusiasm for our natural world.”
Quality Wool’s general business manager Genevieve Dyson said helping the next generation understand Australian wool was an important investment in the future of the industry.
“Wool is one of Australia’s most iconic natural fibres, but many children may never have the opportunity to see and feel wool at the different stages of its journey or understand what happens between the farm and the products they use every day,” Ms Dyson said.
“We want young Australians to understand where wool comes from, why Australian wool is valued around the world and the incredible possibilities for this natural fibre through continued innovation.”
Ms Dyson said George the Farmer has a unique ability to take the story of Australian agriculture and turn it into something children can understand, enjoy and remember, so this collaboration felt like a very natural fit for us.
George the Farmer founder Simone Kain said the initiative was designed to help children connect the products they encounter in everyday life with the farms, people and processes behind them.
“George the Farmer has always been about helping children understand where their food and fibre comes from, and what I love about this collaboration is that Quality Wool helps us take that story beyond the farm gate,” Ms Kain said.
Teachers, parents and members of school communities have been invited to nominate an Australian school to receive one of 50 complete ‘George the Farmer x Quality Wool – Wool Discovery Kits’. The competition runs through until September 16, 2026. To nominate a school and view the competition details, visit https://www.georgethefarmer.com.au/blogs/news/win-50-wool-discovery-kits
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