Benchmark tool added to rebranded sheep producer survey

Sheep Central October 3, 2022

Merino ewes and lambs.

AUSTRALIA’S annual wool and sheep meat survey is now open with an added benchmarking feature and a new name to reflect its main goal.

The Meat & Livestock Australia and Australian Wool Innovation Wool and Sheepmeat Survey has been rebranded as the MLA & AWI Sheep Producer Intentions survey.

The October 2022 edition of the sheep producer intentions survey opened last week and will open for producers until 16 October 2022.

The sheep producer intentions survey will be run three times a year to collects sheep meat industry livestock numbers and lamb production expectations.

The survey looks to gain information around future intentions for the sheep meat and wool industry, approximate flock sizes, breed makeup and lamb, wether and ewe numbers.

Production and producer intentions are regularly monitored throughout the year to generate better forward-looking information that allow producers to make the most efficient decisions, with the results of these surveys forming the basis of MLA’s Industry Projections.

For this edition of the survey, MLA and AWI will, through a new survey provider, show producers who complete the survey personalised dashboards that allow for them to benchmark their flock demographics against others.

The MLA & AWI Sheep Producer Intentions for October 2022 is built around the collection of an industry representative sample of sheep producers across all sheep production growing regions of Australia. In order to achieve a representative sample, sheep producers are sampled with strong representation within each MLA defined sheep production region.

The survey will breakdown results nationally, by state and by MLA sheep producing regions.

The survey will take about 15 minutes to fill out and will close on 16 October 2022. Interested producers can access the survey here: MLA & AWI Sheep Producer Intentions.

Previous survey results can be found at: MLA & AWI Sheep Producer Intentions | Meat & Livestock Australia



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